Do you have an elevator pitch?

Whether you’re looking for a job, run your own business, or want to find new – better paid and with more challenge – opportunities, you need to have a well-crafted elevator pitch. What is an elevator pitch?  It is a short 30-second to 2 minute long preplanned statement that you use in response to the question “What do you do?”   It needs to answer the questions “Who I am? What I do? What I am looking for?”  Ideally, it also makes it clear why you are the best candidate.  You want to be able to deliver your pitch anywhere […] Read more »

Personal Value Proposition and why it matters

Your Personal Value Proposition – or PVP – is at the heart of your career strategy.  It is the foundation for everything in a job search and career progression – getting promoted, targeting potential employers, attracting the assistance of others, and explaining why you are the one to choose. It shows right employers why they should hire you, not someone else. Showcased in your CV, LinkedIn profile, elevator pitch, it is a powerful tool that attracts headhunters, HR directors and alike, and helps you attract new opportunities. So, how do you develop a powerful PVP? Amanda, a PR and communications […] Read more »

Are you an inspiring leader?

I don’t know how factually correct the CEO of the American tire maker Titan International (Maurice Taylor) was when he launched a brutal attack last week on productivity in France, telling the government that some French workers put in only “three hours” a day.  The issue he raised, though, is a crucial one, and is directly linked to economic success. Did you know that  70 percent of employees in most companies – not just in France – are somewhat disengaged or actively disengaged? In order to drive growth and deliver steady business results, leaders need to flip that figure around: […] Read more »

Startups in France: solopreneurs or entrepreneurs?

Continuing the topic of starting and running own business in France…  Last night I was invited to a networking event of French entrepreneurs at one of the local town halls of Paris.  Dozens and dozens of dynamic businessmen and businesswomen came to mingle and exchange ideas . Most of them had recently started their own projects or enterprises. Quite a few launched only a few months ago. So, what the landscape of French startups is like these days?  If you’re – like some of my clients who’re frustrated mid-career professionals or senior executives – seriously contemplating to start your own business, […] Read more »

What does it take to launch and run a successful business in France?

One answer could be “an MBA from Harvard Business School”. On a more serious note, the four extraordinary women entrepreneurs I met last week share not just the business degree from a top US school. They are driven by a personal mission, determination, an acute sense for business success, love of challenge and adventure. Those women — Margaret Calvet, the co-owner and Chief Financial Officer of the French Bordeaux wine distribution company Aquitaine Wine Company, Sophie Kerob, founder and general director of Direct Medica, Helen Lee Bouygues, founder of Lee Bouygues Partners, a consulting firm specialised in performance improvement and […] Read more »