Do you have an elevator pitch?

Whether you’re looking for a job, run your own business, or want to find new – better paid and with more challenge – opportunities, you need to have a well-crafted elevator pitch. What is an elevator pitch?  It is a short 30-second to 2 minute long preplanned statement that you use in response to the question “What do you do?”   It needs to answer the questions “Who I am? What I do? What I am looking for?”  Ideally, it also makes it clear why you are the best candidate.  You want to be able to deliver your pitch anywhere […] Read more »

Personal Value Proposition and why it matters

Your Personal Value Proposition – or PVP – is at the heart of your career strategy.  It is the foundation for everything in a job search and career progression – getting promoted, targeting potential employers, attracting the assistance of others, and explaining why you are the one to choose. It shows right employers why they should hire you, not someone else. Showcased in your CV, LinkedIn profile, elevator pitch, it is a powerful tool that attracts headhunters, HR directors and alike, and helps you attract new opportunities. So, how do you develop a powerful PVP? Amanda, a PR and communications […] Read more »

The real reason you haven’t landed your “ideal” job yet

Deteriorating economies and a constantly rising unemployment rate across Europe are having huge ramifications for job-seekers. Those circumstances require individuals to take a fresh approach to their job search. According to an HR director of one of the Global 500 companies: “The game has changed : now, more than ever, job seekers need to turn their mindset from looking for ‘openings’ to looking for ‘opportunities’. Opportunities are born out of crisis and chaos, and exist even in the worst economy.” In my observation though, most job-seekers tend to concentrate a lot on the mechanics of the job search: polishing off their […] Read more »

Dig Your Well Before You’re Thirsty

At networking events in Paris I keep meeting people who were recently made redundant and are now looking for a new job. I often hear them asking people they have just met “If you hear of an opportunity or a company that needs my services, please let me know”.  This is what I call ’emergency networking’.  Unfortunately, it rarely works. People usually do not rush to recommend someone they have just met and chatted for a few minutes, someone they don’t know or trust to their network. It takes time to build your trusted connections. And frankly, that energy of […] Read more »

Is 2013 the year you will change jobs?

What are your career goals for 2013? Having a career goal is like possessing a compass in the dark on an endless ocean; you use that compass to guide your progress in the proper direction (Victor Ghebre). Is your top career goal a better work/life balance that gives you more time with your kids and spouse? More money? A promotion? More impact? Better relations with your boss and colleagues? Does your current position allow you to fulfill those goals? If you have explored all the options and the answer is ‘no’, 2013 might be the time for you to design […] Read more »

Does your CV pass the 30-second test?

Do you know that employers and recruiters spend less than 30 seconds to scan your resume and determine whether you have what it takes to move to the next hiring stage? You may be a great candidate but your resume may not reflect that. So how do you grab their attention in 30 seconds?  Take the 30 second resume test: Step 1:  Take the Position ad and highlight 5-8 key skill requirements Step 2:  Fold the first page of your resume in half Step 3. Set the clock to 30 seconds and count how many key skill requirements and accomplishments […] Read more »

How much do you dream?

My client Sasha is about to lose her job.  Her company in London has announced severe cuts.  She has been frustrated and bored in her position for years.  Through our work together, Sasha has faced her fears and now sees the imminent loss of her job as a golden opportunity – to create a new career, to find an ideal job which will utilize her talents and which she will feel passionate about.  She is feeling positive and brave, looking into the future. What Sasha has in front of her – she is 45 years old and mother of two girls […] Read more »

Career Transition Success: from investment banking to bartending

Kai Nakamura followed the classic path of most academically gifted French kids – he did his baccalaureate in exact sciences. Seeing that the math and finance came easier to him, he went on to do a masters’ degree in finance. His first job was with a prestigious French investment bank in the City of London. “It was exciting. I liked the challenge of learning!” remembers Kai. Then in September 2008 Lehman Brothers filed for bankruptcy.  Kai’s bank downsized and sent him back to Paris. “The next two years I felt I was stagnating. I was bored. The mood in the office […] Read more »